Wheels Manufacturing lurks in the chasms from product left behind in the industry’s never-ending march towards The Modern Standard. While many ignore or avoid the troll-filled forums and poisonous comments sections of blogs full of unhappy customers who are just trying to make their bike work, the dedicated team at Wheels Manufacturing pour over them looking for inspiration for new, ultra-functional solutions. They keep throwback product on the road and challenge existing standards if they feel they can improve on the theme. It’s this ingenuity that makes them one of the great un-sung heroes of cycling. And, as you can see, they do it with class.
Nick Lasar, Wheels Manufacturing Professional Customer Service Representative, is often the first line of feedback from IBS service departments or from garage wrenches through their extremely responsive online support chat, and he was excited to show off some game-changer product this Interbike. “We are dedicated to addressing the inherent issues with the press fit system,” Nick proclaimed as he shuttled me over to their end-all be-all solution to the squeaky bottom bracket… READ MORE ->