IB13: Shinola’s American Brewed Di2 Runwell
Shinola bikes is a company producing bikes with classic styling out of the Motor City by way of Wisconsin. Each frame is hand-built at the famous Waterford plant and then built up at the company’s beautiful Detroit headquarters.
The company manufactures each of their three models – the Bixby, step-through Bixby, and Runwell – in small batches of 10 SKUs. All the frames, colors, and components spec where chosen by Sky Yeager.
At Interbike, Shinola was showcasing their new limited edition Di2 Runwell. This elegant townie has all the fixings and the accompanying price tag. Commute past the break to learn more…
Up front, an Alfine 11 speed Di2 lever and hydraulic brake set butt against Shinola leather grips. Meaty 160mm rotors front and rear provide plenty of stopping power rain or shine.
An Alfine Pro hub powers a surprisingly bright 305 lumin Supernova E2 Pro front light. Out back, a PDW FenderBot keeps you visible to passing motorists.
The Di2 Cables are internally routed. Trademark “S” dropouts are laser cut in Detroit. Not shown but also built in Detroit by Shinola are the leather saddles that adorn each bike.The Di2 Runwell is available in three sizes and will set you back $4,500. Only ten will be produced so you better hurry and order through their website or your local LBS.
Shinola isn’t just a one trick pony. They also make several other beautiful goods which where tastefully displayed in this beautiful truck. Once upon a time, the company’s headquarters was the birth place of Willy Jeeps, so the company picked up a fully restored garage queen and made it into this amazing showroom piece. In the bed are his and hers Bixby models and behind the gate…
A selection of their handmade leather goods and watches. All of which where hand made and assembled in the United States.
For more, Visit Shinola