Clif Bar is ready to celebrate the holidays with three new seasonal bars
For the past 11 years, Clif Bar has introduced a series of limited edition seasonal flavors. This year, in addition to Iced Gingerbread and Spiced Pumkin Pie, energy bar addicts can get their Pecan Pie fix. MRSP is $1.39 and one percent of seasonal net sales goes to Protect Our Winters, a non-for-profit that fights against climate change.
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EMERYVILLE, Calif., September 26, 2013 – CLIF® Bar introduces its newest seasonal flavor, Pecan Pie. Pecan Pie brings together delicious nuts and spices to create a traditional, nostalgic flavor reminiscent of the holidays. Made with organic ingredients specifically chosen by athletes and foodies in the CLIF Kitchen, the recipe delivers nutrition for sustained energy.
Now in its 11th year, the limited-edition CLIF Bar seasonal lineup includes: Pecan Pie, Iced Gingerbread and Spiced Pumpkin Pie. All three seasonal flavors are available nationwide while supplies last (SRP $1.39).
“The winter season gives us an opportunity to put a holiday twist on our traditional flavors,” said CLIF Bar Brand Director, Dan Hickle. “Like the first snowfall of the year, the arrival of the seasonal CLIF Bar flavors is something that fans tell us they look forward to all year.”
CLIF Bar will donate one percent of seasonal net sales to Protect Our Winters, a not-for-profit organization fighting against climate change. CLIF Bar and Protect Our Winters are dedicated to educating, engaging and mobilizing the winter sports community to Protect the Places We Play™.
“We are thrilled to work with CLIF Bar again this winter season,” said Professional Snowboarder and Protect Our Winters Founder, Jeremy Jones. “CLIF Bar and Protect Our Winters share a passion and desire to fight climate change through education, activism and support of community-based initiatives.”
Like all CLIF Bar flavors, Pecan Pie, Iced Gingerbread and Spiced Pumpkin Pie are made with 70 percent organic ingredients and are a good source of protein and fiber. All Clif Bar & Company foods have zero grams of trans fat, and do not contain partially-hydrogenated oils, high fructose corn syrup, artificial flavors, and synthetic preservatives. In addition, Clif Bar & Company only sources ingredients that are not genetically engineered.