Starting today, US cyclists will be able to order up their very own Eddy Merckx road bike and have it shipping directly to them…or, preferably, your closest favorite local bike shop.
The bikes are designed by Eddy and his team of engineers in Belgium, made in the far east, then brought back to Belgium for final assembly. From there, it’s all boxed up before heading straight to you. Not one to exclude bike shops, US program manager Peter Vanham says they want you to have it shipped to your local shop for initial unboxing and then bring it back in at least once a year for inspection. They’ll provide a “bicycle passport” that’ll be kind of like the maintenance schedule you get with your car. Bring it back to the shop (our equivalent of a dealership) for service and have them note it and they’ll keep you going with a lifetime warranty on the frame. They’re in the process of setting up a network of preferred dealers, but it sounds like any good bike shop would work.
So, what’s on tap? Their full range of EMX525 road bikes and ETT time trial bikes. Above is the top of the line Dura-Ace Di2 equipped bike for $12,000. Check the rest of the models below…
Campagnolo EPS – $11,500 (2013 model shown, 2014 is red/white/carbon)
Shimano Dura-Ace – $8,500 (2014)
Campy Athena EPS – $7,000
Ultegra Di2 – $6,500
Campy Chorus – $5,750
Ultegra – $5,500
ETT Framekit – $4,250
Check out the spec and other details at usa.eddymerckx.com.
“I’ve always felt very welcome in the US, and I know many riders still love a Merckx bike.” says Eddy Merckx, founder of his namesake company. “Returning to the US market and making our bikes available in every village and town is the firm’s way of saying ‘thank you’ for that loyalty.”