GURU Continues to Grow, Launches Complete Bike Program
You may remember the Photon HL above from our GURU NAHBS coverage where we checked out the 670g frame in person. Even though this radical 11 pound rocket won’t be available as is, the bike will be offered fully built now that GURU has launched a new complete bike program. According to GURU, the move to offer a full line of complete bikes is a big one for the small manufacturer and was done to make the purchasing process for both dealers and customers as easy as possible.
Check out the frames and builds offered next…
Both custom and stock frames will be offered as complete bikes depending on the model. The carbon bikes will include the Photon HL, which is custom only, and the Photon R and SL will be custom and stock geo. The Flite is offered in stock geometry only. On the metal side, the Ti Praemio R and Praemio will both be offered in custom and stock geometry, with the Sidero steel bike in custom only.
For the triathletes out there, GURU’s CR.901 will be available as custom or stock geometry, and the CR.301 will be stock only.
To complete their build kits, GURU partnered with Shimano to offer Ultegra and Dura-Ace drivetrains in both mechanical and Di2 options for road and tri set ups. The rest of the kits are the same for each build level with the exception of the Ultegra (the lowest build) receiving Rynolds Shadow wheels instead of the Assault C or Storm C (road and Tri). Road bikes will be built with a Ritchey WCS Evo Curve bar, WCS 4-Axis stem, WCS 1B seat post, and Prologo Nago Evo T2.0 saddles. Tri bikes will receive a Profile Design T4+ Carbon aerobar, Svet base bar, Ritchey WCS 4-Axis stem, and ISM Adamo saddles.