Magura Teases Something Road Oriented, Hydraulic Brakes Perhaps?
What, with TRP telling us they’re already redesigning the Parabox to be more road bike friendly in anticipation of things to come (as in, they know things most of us don’t), it’s not hard to put one and one together.
Magura posted this video Christmas Day when no one was looking, not even a mouse. Now that it’s getting a few eyeballs, word from them is they can’t say anything officially until the second week of February due to OEM launch commitments. All our contact would say is that “it’ll be a big deal” and that there will be some “firsts ever in the bicycle industry” from a “market leader.”
Magura has had similar partnership experiences in the past, and word is they’ve been working with an OEM company for over a year on this project. Intrigued? Check the screen shot after the break and start guessing…
Talk about a mystery pic… Any guesses?
Back in the late ’80s, Magura made the HS66 and HS77 road bike hydraulic rim brakes that used a drop bar brake lever with integrated master cylinder (Photo found on Velosniper). That was pre-STI levers, and when those came out, it killed the brakes. While our source wouldn’t actually tell us anything (seriously, nothing), his excitement about getting their brand into some of the biggest races in the world again was palpable. Read into that what you may.
BTW, they still make and sell more than 1 million of their MTB hydraulic rim brakes per year. They’re mainly used for touring and such where very strong brakes are useful for big loads.
Also BTW, the video shows the road going down the hill to their factory in Bad Urach, Germany.
Last BTW, notice how small the master cylinder must be to fit nicely in that lever? Encouraging, no?