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NeilPryde Demonstrates How to Break In a New Bike with “Chestnuts Roasting”

Written by Zach Overholt
3 Comments
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Awhile back we touched on the wind surfing company NeilPryde teaming up with BMW design works to create a new line of high performance road bikes. Well, the new bikes are out and it’s time for NeilPryde to give their Diablo a fitting introduction…
Zach Overholt
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JT
JT
15 years ago

pointless. I don’t see how this would add any credibility to the brand or appeal to anyone with several K looking for a new purchase. Targeting towards the wrong demographic.

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ThomP
ThomP
15 years ago

That looks really dangerous.
I mean, that dude isn’t even wearing a helmet.

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Mick
Mick
15 years ago

awfully close to a Christmas theme…what with his chestnuts roasting near an open fire

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