Rapha Previews New Clothing – Highlights Are Women’s Collection and City Wear

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Uptown clothing company Rapha has been letting flirtatious little sneak peeks of its bike clothing out online over the past few days, but has now unveiled its 2010 line-up.

The British label’s clothing is always stylishly restrained, high-quality and very functional – and ‘reassuringly expensive’ as a certain premium beer’s advertising used to say. This season is no exception, with new colorways and variants on the classic road jerseys, country jerseys and gilets for the road cyclist.

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Where there’s been real expansion, however, is in the range of smart ‘urban’ attire for the commuter, including long- and short-sleeved shirts and merino underwear(!?). I’m a merino addict so, as weird as  it sounds, I’m not knocking it until I’ve tried it!

It’s a real step forward too, that Rapha is offering clothing specifically for women – no doubt to satisfy a growing demand. The company also say that they’ll be developing a grass-roots women’s team in the London area.

The new stock and changing of the seasons mean that its remaining 2009 cyclocross gear is now selling at a discount.

Continues, with more pictures after the jump.

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The women’s range also features stowaway jackets and shorts.

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Finally, the team-issue kit has been updated, to feature the team’s new sponsor, Sharp. Check out the Rapha website for the complete range

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