SOC17: Osprey TrailKit, BigKit organizes & easily carries all your gear, plus new hydration...

https://youtu.be/iaqr_l7u-Uw Osprey makes suitcases and duffels, and they make hydration packs. Now, they make something in between, helping you get all your gear to and...

SOC17: Atomik spins up prototype magnetic drive hubs, adds AM35 carbon mountain wheels

You may think Atomik Carbon is all about the rim, but they're always looking at the wheel as a complete package. And if the...

SOC17: Gore Bike Wear Rescue jacket gets a full Gore-Tex version B

Already one of my favorite options to stuff in your pack for unplanned weather, the Gore Rescue jacket is about to get even better....

SOC17: Zerode Taniwha brings Pinion enduro gearbox stateside

For years we've been hearing about how gear box bikes may obsolete the traditional drivetrain. It hasn't happened yet, but with bikes like the...

SOC17: RockyMounts swings free with 2 bike BackStage, updated MonoRail

It's been a bit since we saw the BackStage prototype at Interbike, but based on the display at Sea Otter, the RockyMounts BackStage is...
RST Stitch long travel enduro mountain bike suspension fork

SOC17: RST riding strong w/ Elev8 dropper post, full featured budget enduro fork &...

RST made my first suspension fork, full of elastomers and with a bolt-on crown and steerer tube. Since then, they've shown some interesting stuff,...

SOC17: Rolf Prima pushes plus boundaries with Hyalite Explorer 45 carbon, Rages with all...

Just a few months ago, Rolf Prima was showing off their newest carbon wheel - the Hyalite. Created for adventure bikes, the carbon rims...

SOC17: Reynolds offers World Cup worthy carbon w/ super limited BlackLabel Bernard Kerr DH...

So you want to run carbon wheels but you're concerned about the durability? That exact concern is what sparked a years long research project...

SOC17: HT Components adds Soderstrom-approved Supreme flat pedal, USA-themed T1 & more!

https://youtu.be/FRX3bwDSbSM HT Components is upping their flat pedal game with the new Supreme, tested and approved by Martin Söderström. They've also got a composite version...

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