Since their beginnings in 2007, Lezyne has always been about design. Even the name Lezyne is supposed to bring the word design to mind (which is why they rhyme, it’s not pronounced le-zeen). Lezyne is the brain child of Micki Kozuschek, a former professional triathlete, who started on the business side of the bike industry with Maxcycles. From there, Micki moved to the US and founded a company you have have heard of, called Truvativ which as we know, was later sold to SRAM in 2004. Three years later, Micki was back with a new project, Lezyne – Engineered Design.
Based in the US with a headquarters in San Luis Obispo, CA, Lezyne doesn’t really see themselves as a US company necessarily, but an international company with a quickly growing facility in Taichung, Taiwan. On our recent trip to Taiwan for the Taipei show, we had a chance to ride the amazing High Speed Rail down to the manufacturing heart of the bicycle industry and to check out Lezyne’s facility first hand.
If you time your visit right, you may find yourself with a cappuccino made by the one and only, Cedric Gracia…
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