Halo Coatings is the the company that developed and patented the retro-reflective coating that’s used on the Mission Lumen. The bike that Mission kickstarted last spring was claimed as the world’s first retro-reflective production bicycle. Retro reflective refers to a material that reflects light directly back to its source, like road signs and Illuminite clothing.
Halo now has another new partnership as sort of a “next step” in making this technology available to people. Previously, the only way you could get this technology on your bike was to buy a Lumen; now, you can also get it added to your existing bike. Since it is a powder coat, it can be added to any bike, so long as it is entirely made of metal.
The new company is called Hub Powderworks, and they’re based in Boston, MA. For $599, they will strip and re coat your bike using this reflective paint, making sure you are seen at night. Currently only available in Zakim gray, the material is also a super strong coating, going about 7 times further than normal in the ASTM salt spray test.