Hövding wants the man to give a *beep* by hearing web-connected bicycle bells

hovding-flic-give-a-beep-button-for-cycling-safety-london

hovding-flic-give-a-beep-button-for-cycling-safety-london

Starting in London, Hövding, which is better known for their quickly inflating “airbag” helmet for cyclists, wants those in government to hear from cyclists anytime they come across a dangerous situation while riding through London. And now they can, thanks to Flic, a small bicycle bell-like device that sends an email to the Mayor every time it’s pressed. It works by connecting to your smartphone, which also relays your location, so the powers that be can see where hotspots are for issues. All of the data is sent anonymously, giving government an aggregate view of how cyclists are seeing the city and (hopefully) acting on it to make the city a safer place to ride. Video below…

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Starting in London, Hövding, which is better known for their quickly inflating “airbag” helmet for cyclists, wants those in government to hear from cyclists anytime they come across a dangerous situation while riding through London. And now they can, thanks to Flic, a small bicycle bell-like device that sends an email to the Mayor every […]

Posted in Advocacy, Gadgets & Hacks3 Comments

Bikerumor Pic Of The Day: newly reopened Ken Burton Memorial Trail, CA

Pic-of-the-Day_David-Redding_Ken-Burton-Memorial-Trail_CA

Pic-of-the-Day_David-Redding_Ken-Burton-Memorial-Trail_CA

Here is another one from southern California in the San Gabriel Mountains. This photo was submitted by star-gazing rocket scientist and mountain biker Dr. David Redding (sorry to out you David, but the work you guys do at JPL is excellent) who was out for a early ride to watch the morning clouds lift off the mountains “seen from the Arroyo Seco, just starting up the Ken Burton Memorial trail, the hard way”.

David wanted to give a shoutout and many thanks to the folks from CORBA, IMBA, Mt. Wilson Bicycling Association, and the US Forest Service for reopening such an awesome trail. Built in the 90s for all users by mountain bikers, the trail was damaged in 2009 by forest fire. But CORBA and MWBA volunteers set out last year to get it back ready to ride, and now it is open again!

We always love to see your photos and would like to show them to the world here on the Pic Of The Day. Send in your photo with a brief description here.



Here is another one from southern California in the San Gabriel Mountains. This photo was submitted by star-gazing rocket scientist and mountain biker Dr. David Redding (sorry to out you David, but the work you guys do at JPL is excellent) who was out for a early ride to watch the morning clouds lift off the […]

Posted in Advocacy, Mountain Bike, Pic of the Day7 Comments

Friday Roundup – Cycling Odds & Ends

Explore-MN_craft-beer-ride

Specialized-Foundation

  • Specialized partners with Stanford to understand exercise effects on cognition – With support from the Specialized Foundation, Stanford research is working to better understand how cycling and general exercise can build a better foundation for kids learning with ADHD. Ongoing research has suggested that exercise has an effect on brain function and especially the ability to understand and process learning in children with ADHD. Specialized’s own Mike Sinyard has struggled with ADHD since childhood, and discovered that his mood and ability to concentrate improved after time spent on the bike. With that in mind, last year Sinyard launched the Specialized Foundation, dedicated to funding research and cycling programs to improve the lives of children. Stanford researcher Allan Reiss, MD connected with the foundation and is expanding work on brain development and disorders that affect children, using neural imaging to identify how genetics, environment, the brain, and behavior all interact in children, and how to develop interventions to help them live to their fullest potential. Really interesting work that begs to be looked at even more…

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Specialized partners with Stanford to understand exercise effects on cognition – With support from the Specialized Foundation, Stanford research is working to better understand how cycling and general exercise can build a better foundation for kids learning with ADHD. Ongoing research has suggested that exercise has an effect on brain function and especially the ability to understand and […]

Posted in Advocacy, Fatbike, Mountain Bike, Where to RideLeave a comment

100Copies Tour de World – Find your country

100copies_Tour-De-World_art-prints_detail

100copies_Tour-De-World_art-prints_animated_s

The latest from artist Thomas Yang in his unique 100 copies cycling-themed print series is this new Tour de World piece. Starting off with a World map, this 35th work in his limited edition series rearranges the map to give a sense of how people from all over the world can come together as cyclists. Yang see this as chance to show how together in solidarity, cyclists worldwide can have a positive impact on the flight to save our planet’s environment, with the reshuffle of the countries a metaphor for the potential for change and the power of the bicycle.

Shuffle past the break for some more images, price, and availability…

Continue reading “100Copies Tour de World – Find your country”



The latest from artist Thomas Yang in his unique 100 copies cycling-themed print series is this new Tour de World piece. Starting off with a World map, this 35th work in his limited edition series rearranges the map to give a sense of how people from all over the world can come together as cyclists. Yang see this as […]

Posted in Advocacy2 Comments

Friday Roundup – Cycling Odds & Ends

  • WTB partners with Semper Fi Fund to create a recovery mountain bike camp – After months of collaboration and planning, WTB and the Semper Fi Fund partnered to give an unforgettable mountain biking experience to 16 US Military service members who have used their love for mountain biking to help their mental and physical recovery from a life of service. Led by WTB/Cannondale OverMountain Team athletes Mark Weir and Jason Moeschler they put together 2 days of rain and 1 day of sun for a weekend of perfect dirt, and seemingly endless shuttle laps. WTB.comCheck out more hits from the week after the break…

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WTB partners with Semper Fi Fund to create a recovery mountain bike camp – After months of collaboration and planning, WTB and the Semper Fi Fund partnered to give an unforgettable mountain biking experience to 16 US Military service members who have used their love for mountain biking to help their mental and physical recovery from a life of […]

Posted in Advocacy, Mountain Bike, Opinion, Road Bike, Training, Where to Ride, Women'sLeave a comment

Rebecca Rusch hikes up Kilimanjaro & rides down the other side for World Bicycle Relief

Rusch-Kilimanjaro_red-bull-media_riding

Rusch-Kilimanjaro_red-bull-media_climb

Pro mountain biker Rebecca Rusch has just come back this spring from a pretty unique trip to raise money and awareness for World Bicycle Relief. Together with adventurer Patrick Sweeney, Rusch packed her bike up on her back to make the pre-dawn start of the last ascent to the 5895m/19,341ft summit of Africa’s highest peak. Then they rode back down the technical terrain, raising a dollar for every foot of elevation, coming out to 131 new bikes for students in Africa with WBR. Rusch has worked with the charity since 2013 to provide bikes as a means of access to resources like education, healthcare and economic opportunities. Find out more about her adventure and bike, and check out the footage they shot on the way…

Continue reading “Rebecca Rusch hikes up Kilimanjaro & rides down the other side for World Bicycle Relief”



Pro mountain biker Rebecca Rusch has just come back this spring from a pretty unique trip to raise money and awareness for World Bicycle Relief. Together with adventurer Patrick Sweeney, Rusch packed her bike up on her back to make the pre-dawn start of the last ascent to the 5895m/19,341ft summit of Africa’s highest peak. Then they […]

Posted in Advocacy, Mountain Bike, Video2 Comments

Take a LOOK at the 795 Light in its Maserati inspired Paris-Modena colors

LOOK 795 Light Paris-Modena edition

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If you like non-competitive rides for charitable causes, globally renowned touring routes and a healthy dose of exclusivity, the Paris-Modena race would probably be your cup of tea. Roughly 30 riders are gearing up for the 3rd edition of the event, which is scheduled for June 4-9th 2016. In celebration of this year’s ride, main sponsors LOOK and exotic car manufacturer Maserati have collaborated on a limited edition 795 Light Paris-Modena road bike adorned with Maserati’s signature colors and logos. Race participants will be provided with a tuned 795 Light ready to ride, and Paris-Modena apparel to wear.

This ‘race’ isn’t about winning anything really, but instead focuses on the experience and raising money for charity. 600€ from each rider’s registration fee is set aside as a donation (that equates to one euro per kilometer, per rider) to the Association Rêves (Dreams), who help children and teenagers with serious illnesses realize their dreams. Now, let’s take a LOOK at those bikes…
Continue reading “Take a LOOK at the 795 Light in its Maserati inspired Paris-Modena colors”



If you like non-competitive rides for charitable causes, globally renowned touring routes and a healthy dose of exclusivity, the Paris-Modena race would probably be your cup of tea. Roughly 30 riders are gearing up for the 3rd edition of the event, which is scheduled for June 4-9th 2016. In celebration of this year’s ride, main sponsors LOOK […]

Posted in Advocacy, Road Bike3 Comments

Crank it up! The Pleasant Revolution plans bicycle-powered concert tour for the Pacific Northwest

Pleasant-revolution-stage

Wouldn’t it be pleasant to see a revolution towards eco-friendly thinking emerge in today’s crazy world? A collective of musicians, artists and cyclists called The Pleasant Revolution would like to see that happen, so they’re planning a concert tour of the Pacific Northwest that’s entirely powered by bicycles.

The group has hosted bike tours in Europe and the Americas since 2008 and this summer a troupe of 18 performers plan to pedal along the Pacific Northwest, hauling all of their gear with them. The concerts will be powered by stationary bicycles connected to generators, which audience members hop aboard to crank out some wattage.

The ‘Biketopia Music Festivals’ will feature performances by Latin circus funk band Bicicletas Por La Paz (Bicycles for Peace) and neo-folksoul artist Heather Normandale, with various other musicians and performance artists joining in. Read on to find out if the Pleasant Revolution is coming to your city…
Continue reading “Crank it up! The Pleasant Revolution plans bicycle-powered concert tour for the Pacific Northwest”



Wouldn’t it be pleasant to see a revolution towards eco-friendly thinking emerge in today’s crazy world? A collective of musicians, artists and cyclists called The Pleasant Revolution would like to see that happen, so they’re planning a concert tour of the Pacific Northwest that’s entirely powered by bicycles. The group has hosted bike tours in […]

Posted in Advocacy1 Comment

Friday Roundup – Cycling Odds & Ends

Norco-Optic_bike-hero

Norco-Optic_bike-hero

  • Win a trip to the Chilcotins & a Norco Optic trail bike with the #AdventureBeginsHere contest – Share an original photo that captures what #AdventureBeginsHere means to you for a chance to win an amazing mountain bike getaway in British Columbia’s Chilcotin backcountry, plus a new Norco Optic trail bike. You’ll float plane in to the wilderness from Whistler to spend three days in Tyax Adventures’ backcountry camps with a guide and all meals provided. Need we say more?! To Enter follow @norcobicycles on Instagram or Twitter, AND post an original photo that captures what “Adventure Begins Here” means to you until May 23. Tag it with #AdventureBeginsHere, mention @NorcoBicycles in your caption, and sit back and wait for that sweet prize! Norco.com/AdventureBeginsHere

Continue reading “Friday Roundup – Cycling Odds & Ends”



Win a trip to the Chilcotins & a Norco Optic trail bike with the #AdventureBeginsHere contest – Share an original photo that captures what #AdventureBeginsHere means to you for a chance to win an amazing mountain bike getaway in British Columbia’s Chilcotin backcountry, plus a new Norco Optic trail bike. You’ll float plane in to the wilderness from Whistler to spend […]

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