Search results for: trek factory tour waterloo

Factory Tour: Trek Bicycle Company’s Waterloo Headquarters, Part 1

Factory Tour: Trek Bicycle Company's Waterloo Headquarters, Part 1

Our visit to FrostBike this year meant braving the Northern snow covered roads from here to Minneapolis, but it also meant that we had time for brief pit stop in Waterloo to check out what was going on at Trek’s headquarters. It dawned on us that we have never done a true “factory visit” with Trek and it just so happened that the timing worked out perfectly, and we were treated to one of the most comprehensive tours I’ve ever been a part of. As the central nervous system of Trek’s operations, the Waterloo, WI HQ was bustling with activity throughout.

Take a walk through Trek’s halls with us after the break.


Trek Factory Experience lets you visit HQ to order, pick up your new bike


On the one hand, you have Trek’s new online ordering and home delivery program (or shop delivery for complete bikes). Now, you can have the complete opposite, heading to Trek’s Waterloo, Wisconsin, headquarters to get fit for and customize you new bike, or even take it home with you a bit later.

The new Trek Factory Experience offers two ways to get your new Project One bike. Order through your local Trek dealer first, then head to their HQ for a VIP tour and meet ‘n’ greet with the folks that build your frame, onsite lunch and lunch ride, and packing of your bike in a new Scicon bike bag for the trip home.

The second option includes a visit to their shop for a professional fit and guided Project One customization process, plus all the VIP tour, development team meeting, lunch and ride, then your bike is packed and shipped to your dealer once it’s ready. It’s all arranged through their Trek Travel program.

Trek Introduces the All New Émonda, Claims World’s Lightest Production Road Bike

Trek Emonda lightest production bike (1)

The title of the lightest production road bike in the world is not one to be taken lightly. So when Trek announced that they were introducing a new bike that would take the crown we were intrigued. Trek has certainly offered some light bikes over the years, but the lightest production bike in the world? That, we were excited to see.

Introducing the all new Trek Émonda, a new line of ultra light weight road bikes out of Wisconsin. While the name carries the same letters as Madone and Domane, Émonda is an all new frame that will sit along side of the current bikes. The name itself is derived from the French verb émonder – to prune or cut away. A fitting name for a bicycle where every bit of unnecessary weight has been trimmed away.

The end result is a new frame with enhanced integration, size specific performance, and the lightest production complete weight – provided you can afford it…


Just In: Trek Factory Racing Domane Classics Edition

Trek Domane Team Issue Race Shop title

Bring on the cobbles. Just after introducing the new Trek Factory Racing team on Friday, a special delivery showed up at our door step. One that was painted in Trek Factory Racing colors, and happens to be the very same frame that Trek’s pro racers use for Spring Classics and other rides where comfort and the ability to power over rough terrain is key. Of course I’m referring to the 2014 Trek Factory Racing Classics edition of the Trek Domane – the bike that introduced the IsoSpeed decoupler. Substantially limiting the amount of chatter felt by the rider at the saddle, IsoSpeed works well enough that they recently added to their latest cyclocross bike which certainly didn’t hold Sven Nys back on his way to yet another Belgian National Cyclocross championship.

On the road side, the Domane Classics edition was ridden to victory by Cancellara at the 2013 Paris-Roubaix. While the Classics edition won’t give you the legs of Spartacus, it will give you cobble eating performance with what was formerly a pro only fit.


Trek Takes Project One on the Road with the Project One Experience

Trek Project One Experience

No longer content to confine their custom bike program to pixels on a screen, Trek is taking Project one to the streets. Of course consumers will still be able to use the excellent Project One website to design and customize their next Trek, but now cyclists will be able to interact directly with the program at the nation’s biggest cycling events. Unveiled for the first time at Sea Otter, the rolling studio allows users to gain access to first hand advice on creating their dream bike which can still be sent to their favorite retailer for the order and final build.

Make sure to check out the murdered out big rig that tows the whole thing after the break!


Trek Factory Tour Part 3: US Based OCLV Carbon Bike Production

Trek Factory Tour Part 3: US Based OCLV Carbon Bike Production

Imagine working on something so top secret, that even the person building it didn’t have the clearance to know what it was. That was the reality of Jim Colegrove’s military and aviation composites engineering before he was brought on as part of the team that developed the OCLV (optimum compaction low void) process in 1990. Colegrove is now the head Manufacturing Engineer and has been instrumental in the development and improvement of Trek’s carbon fiber production.

We were lucky enough to get a personal tour of Trek’s Waterloo carbon bicycle production from the man himself, from start to finish. See how an OCLV Carbon trek is made, in Wisconsin, step by step, after the break!


Trek Factory Tour Part 2: Prototyping, Testing, and Product Development

Trek Factory Tour Part 2: Prototyping, Testing, and Product Development

Chances are, if you’ve been to Trek and taken the tour, you’ve probably seen this door – and it’s probably been locked. Like any bike company, due to product cycles being well ahead of current model years, keeping what’s coming secret is key. While the door clearly says no photos, we were allowed to ignore that this particular visit. The past few times that I’ve visited Trek, I haven’t even seen what’s inside though, this time was different. Want to see what’s behind the dark curtain?

Check out the secretive Product Development room, Race Team Shop, and less secretive Testing rooms after the break!


Holiday Gift Ideas: Zach’s Cycling Wish List

Rather than pump out some generic Top 10 list, we decided to put a personal touch on it and each curate our own wish lists of things we’d love to get this holiday season. Each of us has our own riding style, and our lists are made up of things we’ve seen or ridden so far this year that have really impressed us. We think you’ll like them, too. – Tyler

As the tech editor for, my riding style is diverse to say the least. I’m not sure I can be pigeon holed into a particular category except I like to go fast, ride loose, and take chances. I’ll ride just about anything, and probably try something ill advised while doing so – which is how I ended up with a broken arm this fall while riding a cross bike. I get joy out of things that are really well made, but I’m not opposed to trying something new (why do I feel like I just filled out an online dating profile or something?).