Cycles of Life: The Dealer Camp Experience

Cycles of Life is an ongoing series from Siren Cycles’ founder Brendan Collier. While it’ll touch on his bike brand, the focus is on the romantic notion most of us have of one day opening a little bike shop to call our own. He’s done it, and now he’s chronicling the experience for us. No, […]

Cycles of Life: Building it Out

Editor’s Note: This is the third article from Siren Cycles’ founder Brendan Collier. While it’ll touch on his bike brand, the focus is on the romantic notion most of us have of one day opening a little bike shop to call our own. He’s done it, and now he’s chronicling the experience for us. We […]

Cycles of Life: The Concept

Editor’s Note: This is the second article in a new series from Siren Cycles’ founder Brendan Collier. While it’ll touch on his bike brand, the focus is on the romantic notion most of us have of one day opening a little bike shop to call our own. He’s done it, and now he’s chronicling the […]

Cycles of Life: Why We Opened a Bike Shop

Editor’s Note: We’re quite proud to introduce a new series from Siren Cycles’ founder Brendan Collier. While it’ll touch on his bike brand, the focus is on the romantic notion most of us have of one day opening a little bike shop to call our own. He’s done it, and now he’s chronicling the experience […]

Niner Carbon Fork Still Rideable After Being Smashed With Hammer

You may recall the video where Niner Bikes co-founder Chris Sugai smashed their new carbon fork with a hammer. A few people posted comments about what the inside of the fork may look like, and Niner said that while it was structurally sound, it should be replaced if such damage occured. The point of the […]