SOC 14: More Anodizing, Hubs, and Lefty Supermax adapters from Project 321

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (8)

Given the fact that we seem to be heading into a renaissance of Day-Glo colors and color matched anodized parts, consumers seem to be paying more attention than ever to the individual components of their bikes. Those looking for colorfully anodized parts are at the company’s mercy hoping they will eventually offer what they want in the color they like, or can look to the anodization experts like the folks at 321 Components. We spotted Project 321 pushing around an Ibis with some Pink Thomson bits at last year’s SOC, so we wanted to stop by their booth and see what they have been working on since. The answer is more colors, more hubs, and more Lefty compatibility…

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (9) Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (7)

One of the first things that you notice about 321’s anodizing, is how consistent it is across the board. Custom anodizing can be very hard to perfectly match colors, and 321 works very hard to keep it almost exact. They also work very hard to actually anodize the parts as illustrated by these Cannondale Hollowgram SISL2 cranks. The process starts with stripping the cranks of their stock finish, then they get polished by hand. From there the cranks are anodized in the color of choice and re-laser etched with the logos. An involved process for sure, and yet the treatment only adds about $100 over the retail price of the cranks from Cannondale with 321 selling them for $1300. Cranks are available in 165, 170, 172.5, and 175mm lengths with compact and standard road rings, or mountain 1x or 2x, and include bearings cups, spindle, bolts, spacers, spider, and chainrings. Colors are offered in black, blue, gold, green, and red, with pink, purple, and orange available for an extra $50.

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (4)

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (6)

In addition to anodizing, Project 321 is a full fabrication shop and can produce just about anything – like these new hubs. Their new rear hub uses angular contact bearings and an i9 Torch freehub body and manages to drop 79 grams over their previous hub at 274g. Now XX1 compatible, the rear hub retails for $380 or $405 for specialty colors and is available in just about every rear standard including bolt on.

321 also has a new Lefty Supermax hub that weighs in at 113g. Available in the same colors as the rear hub, the SuperMax hub retails for $139/$164 for standard/specialty colors.

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (17) Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (16)

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (13)

Don’t have a Lefty Supermax because you don’t have a Cannondale? Project 321’s Tapered Fixed Crown Lefty Supermax adapter can fix that. One of the only Lefty Supermax adapters we know of, the $95 steerer assembly will let you run the Supermax which uses a proprietary hub spacing for better spoke tension, on any bike with a tapered head tube.

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (18)

This cutout shows their Lefty adapter on Niner along with the new Lefty Upper Collar which is available in blue, gold, green, and red.

Project 321 anodized lefty max hub cannondale sis2 cranks stan's wheels (23)

Project 321 is also continuing to offer custom anodized Stan’s rims along with matching hubs.

project321.com

Comments

CODA - 04/17/14 - 5:46pm

How do they strip the original finish off the Cannondale cranks, and how do the re-anodize them? Is this treatment save for the adhesive bonding the shells?

Jake - 04/17/14 - 6:41pm

Coda, Our testing shows that the stripping and anodizing does not affect the bond. In fact they are anodized after bonding from the factory so even the standard black Hollowgrams go through the same process. – Jake

ABee - 04/17/14 - 10:02pm

Total radness! MY P321 hubs are the shizzle. Love it.

mechanic - 04/17/14 - 11:02pm

Jake: Can I send in my hollow gram crank to have that treatment done?

M.C. Slammer - 04/18/14 - 1:26am

Jake! I want to send you cranks!…. All three sets!… Now! Tell me you will refurbish consumer owned items. Please!

Keith - 04/18/14 - 3:06am

Awesome! As all of my P321 goodies. Jake does top quality work!! Way to go Jake!

brattercakes - 04/18/14 - 9:58am

that blue hollogram tho..

Jake - 04/18/14 - 8:50pm

mechanic and m.c. slammer Im sorry we are only selling the anodized cranksets at this time. We discussed a refurbishing / coloring program but there where some details we couldnt work out.

3G - 04/21/14 - 12:40pm

Can you please make a hollowgram spindle & external BB cups so we can run hollowgrams on a 68mm threaded shell? Similar to the way Rotor does their BSA30. Pretty please?

mechanic - 04/21/14 - 10:34pm

Boo.

Jake - 04/24/14 - 3:00pm

3G – :-) We are already working on it! Enduro already makes external cups with a 30mm I.D. bearing and well make a spindle to match. Also, working on a fat bike Hollogram spindle.

Richard Z - 05/03/14 - 10:26am

P321/Jake are top notch. I’ve bought several adapters and a couple hubs over the years and have had nothing but excellent products followed by superior customer service. I even got a free shirt with my order one time after Jake spent a good amount of his precious time on the phone with me answering my adapter questions. If every other bike component manufacturer was like P321 the world would be a better place!

Carel - 05/08/14 - 5:30pm

Jake, you mentioned that there were some details about refurbishing / coloring program that you couldn’t work out, does that mean that refurbishing/coloring of customer owned cranks will never happen, or that it will happen, but only at a later stage? I have nearly a dozen Hollowgram Cranksets and some looking really tired and in dire need of some ‘Project 321 TLC’ :-)

Jake - 07/23/14 - 9:04pm

Carel, A dozen??? Your a hardcore! I love it. What that means is that we just havent figured out how to handle it yet. So there may come a time when we find a solution but its not on the top of the list right now so its unlikely well come up with anything soon. Sorry. I know it would be nice to refurb these cranks. They last so long and are so nice they are worth keeping.

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