The slow, steady tease seems to be the new rule of marketing and Brodie has been taking notes. Over the past week they’ve teased two nice updates to their Sterling and Section bikes via Facebook photos. The real cerulean spheres, however, come from this deceptively simple looking bike, the Tiger. As Brodie puts it, “The 650b/27.5 Tiger can change it’s stripes. Run it single speed, or switch it to 700c!” Check out the new Sterling and Section after the break.
The 2014 Section will feature Sram’s Automatix 2-speed hub.
And the Sterling will be sporting a tasty new caramel paint job. Like what you see? Keep an eye on Brodie’s Facebook page.